By Joyce Evans
Evans analyzes using atomic imagery present in a number of Hollywood genres produced among 1947 and 1964 similar to The Day the Earth Stood nonetheless (1951), Pickup on South road (1953), and Voyage to the ground of the ocean (1961). The industry-focused process provided during this publication perspectives cultural construction as a fabric approach unfolding below particular financial, political and cultural stipulations and emphasizes the "pressures and limits" of construction which are inscribed within the cinematic texts.
The examine illustrates in concrete aspect how the cinematic texts negotiated by way of audiences are produced in hugely targeted industries and are built because of usually contradictory determinants. those determinants paintings to form the texts produced by way of encouraging, for instance, the construction of specific genres and via privileging a particular set of pictures over others.
Evans argues that via those photographs, Hollywood articulated a constrained critique of the chilly battle ideology, which it additionally helped to create. She concludes that Hollywood's total ideological influence has been to limit the discursive ability on hand for outlining social truth.
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Additional resources for Celluloid Mushroom Clouds - Hollywood and the Atomic Bomb
After the story idea, or property, was selected, it was then assigned to an associate producer, who saw the project through to completion. MGM employed one head of production and ten subordinate associate producers, each specializing in a particular genre of film such as action, comedy, or western. The relationships within a major studio among the various departments handling production, distribution, and exhibition were most important in respect to determining the type of film made. Enjoying the most advantageous positions by virtue of the division of labor in the industry, film distributors and exhibitors were more closely in touch with the moviegoing public than were the in-house producers.
Every society relies on a central system of practices, meanings, and values Hollywood After the Bomb 37 that is dominant and that contributes to an understanding of the nature of the world, constituting a sense of reality for the majority in that society. This central system is absolute in the sense that it is difficult for most people to move beyond it, but it is not static. A process of incorporation is always at work, constructed by agencies that transmit dominant culture, such as educational institutions and the Hollywood film industry.
The studio head was primarily concerned with business affairs, negotiating contracts with stars and ensuring that the studio operated efficiently. After the story idea, or property, was selected, it was then assigned to an associate producer, who saw the project through to completion. MGM employed one head of production and ten subordinate associate producers, each specializing in a particular genre of film such as action, comedy, or western. The relationships within a major studio among the various departments handling production, distribution, and exhibition were most important in respect to determining the type of film made.
Celluloid Mushroom Clouds - Hollywood and the Atomic Bomb by Joyce Evans